Former European Wax Franchisee Selects Pure Glow as Her Next Venture

We are thrilled to announce that Libsey James, a seasoned entrepreneur and early investor in the European Wax Center and Orange Theory Fitness franchises, has committed to opening her first Pure Glow location in Sarasota, FL. This exciting development marks another milestone in Pure Glow's journey to become the next big beauty franchise in the airbrush tanning industry.

Libsey and her husband, Scot, have a long history of identifying and investing in successful franchise opportunities. Their early involvement in European Wax Center and Orange Theory Fitness has equipped them with the knowledge and experience needed to thrive in the competitive beauty and wellness sectors. Libsey's decision to join the Pure Glow family underscores her belief in the brand's potential to revolutionize the airbrush tanning franchise market.

Libsey was particularly impressed by the talented franchise partners that Pure Glow has already recruited. She recognized the power of joining a network of like-minded entrepreneurs who share her commitment to excellence and customer satisfaction. Moreover, Libsey was drawn to Pure Glow's simplified operations and the absence of licensing regulations for airbrush specialists. This streamlined business model makes it easier to find passionate associates dedicated to providing top-notch airbrush tanning services.

"I am thrilled with Pure Glow’s commitment to finding the right partners to operate the studios. Working with like-minded individuals whose business and customer service visions align with mine is refreshing. Additionally, Pure Glow’s simplified staffing model is a welcome change from what I’m used to. It will make it easier to find associates who are passionate about airbrush tanning and committed to providing an excellent customer experience. I believe we will be able to hire the best of the best! Lastly, it’s incredibly energizing to get in on the ground floor of such an amazing concept. The energy and excitement are truly contagious, making the experience a lot of fun!" said Libsey.

As Pure Glow continues to expand, it is poised to become the next big beauty franchise, offering a premium airbrush tanning experience. The brand’s innovative approach and commitment to quality have set it apart in the competitive tanning salon franchise market. Pure Glow’s entry into Sarasota represents a significant step in its mission to offer luxurious, healthy tanning options across the United States.

Sean Bock, Chief Development Officer at Pure Glow, expressed his enthusiasm about Libsey joining the franchise. "Pure Glow was modeled after the waxing service category, and we are looking forward to learning from Libsey and benefiting from her extensive experience in the beauty franchise industry. Libsey’s insights and commitment to excellence will be invaluable as we continue to grow and refine our model."

Pure Glow’s approach to airbrush tanning is innovative and client-focused, offering a bespoke, personalized service in a serene and elegantly appointed spa environment. The brand's commitment to using safe, organic, and long-lasting tanning solutions ensures that clients can enjoy a radiant glow without the harmful effects of UV exposure. Libsey’s new Pure Glow location in Sarasota will embody these principles, providing an unparalleled spray tan franchise experience that is truly unique in the market.

Pure Glow is excited to welcome Libsey and Scot to the family and looks forward to the successful launch of her Sarasota location. With her proven track record and passion for the beauty industry, Libsey is set to lead the way in making Pure Glow the premier airbrush tanning franchise in Florida and beyond.

Stay tuned for more updates on the opening of Pure Glow Sarasota, and visit the Pure Glow website discover why this next big beauty franchise is set to transform the tanning salon industry.