Pure Glow’s Phoenix Grand Opening

Setting a New Standard in Health-Conscious Tanning

On October 10th, Pure Glow celebrated a significant milestone with the grand opening of its first franchise location in Phoenix, Arizona. Located at 3170 East Camelback Road, the Phoenix studio marks the beginning of Pure Glow’s franchise journey, a venture that has already received an overwhelmingly positive response. The success of this first franchise provides a promising outlook for prospective franchisees eager to bring this innovative, health-conscious tanning experience to new communities.

An Elevated Tanning Experience

Pure Glow’s commitment to redefining airbrush tanning is evident in every aspect of the Phoenix studio, starting with its design. Collaborating with interior designers to create a spa-like, luxurious setting, the studio promises more than just a tan; it offers an experience. From the moment clients step in, they’re met with calming aesthetics, high-end finishes, and an environment crafted to encourage relaxation.

According to franchise owner Kelli Caires, the Phoenix studio’s design is central to Pure Glow’s brand promise. “Our design elevates airbrush tanning beyond what people expect. Clients walk in and feel they’re somewhere special, a place where health and beauty meet. Pure Glow’s emphasis on ambiance not only sets us apart but also keeps clients returning,” Kelli explains.

This focus on design is a key differentiator for Pure Glow, attracting clients who value an elevated experience as much as the results. As the franchise expands, this commitment to premium studio design will continue to set Pure Glow apart and offer future franchisees a competitive edge in the beauty market.

Client Testimonials Reflect Pure Glow’s Unique Appeal

From the very beginning, the Phoenix location has garnered praise from clients for its results and experience. Stephanie Adames, a local resident, shared her delight, saying, “The staff was amazing, the vibe was incredible, and my tan is natural and organic. Can’t wait to show it off during my Miami trip!”

For Stephanie, the natural look and organic formulation of her tan were as essential as the welcoming atmosphere of the studio. The attention to quality has also resonated with Kimberley Lee, another client who shared, “Everything about my experience at Pure Glow was perfect! The studio was so clean, and my tan turned out even and natural. I’ll definitely be back for the 5-pack special before it ends!”

These testimonials highlight Pure Glow’s ability to connect with clients on multiple levels—service quality, luxurious design, and skin-safe ingredients. The overwhelmingly positive feedback from clients like Stephanie and Kimberley reflects the brand’s appeal to health-conscious beauty consumers.

Health-Focused Tanning for a Health-Conscious Market

Pure Glow’s approach to tanning goes beyond aesthetics. As a brand committed to safe beauty, Pure Glow offers an organic, UV-free tanning solution that meets the demands of today’s health-conscious consumers. Pure Glow’s organic formulation is designed to provide clients with a natural glow without the health risks associated with UV exposure. This aligns with the values of clients like Jessica Price, who shared her experience: “I love that Pure Glow uses organic products! I can feel good about getting a tan without worrying about chemicals or sun damage. The experience is premium, and the results are even better.”

The emphasis on health and wellness is a cornerstone of Pure Glow’s mission, which resonates with clients like Ashley Grant, who praised the brand’s dedication to quality. “The staff is knowledgeable and the ingredients are safe and organic. It’s great knowing I’m getting a tan from a brand that values my health as much as I do.”

As the first franchisee, Kelli sees Pure Glow’s approach to health-conscious tanning as a critical aspect of its success. “Our clients come to us because they want to look good without compromising their health. We’re offering an experience that is not only beautiful but also safe, and clients can feel that difference every time they visit,” Kelli notes.

A Model for Franchise Success

For prospective franchisees, the Phoenix opening underscores the viability and growth potential of the Pure Glow business model. Pure Glow offers its franchise partners a comprehensive support system, covering everything from initial training to ongoing operational guidance. The Phoenix location is proof that Pure Glow’s well-rounded franchise package, which includes support with studio design, marketing, and client services, can lead to a successful launch and sustained growth.

Founder Lauren Rampello Becotte emphasizes the support Pure Glow provides to franchisees. “The success of the Phoenix location is a testament to our commitment to franchise support. We’re here to ensure that each franchisee has the tools, guidance, and confidence to replicate this success in their community. The feedback we’ve received so far proves we’re delivering on that promise,” Lauren shares.

Lauren’s experience in the beauty industry, coupled with a team dedicated to franchise success, gives potential franchisees confidence in Pure Glow’s growth potential. Pure Glow’s brand foundation is built on sustainable beauty practices, health-focused products, and client-centered service, making it an appealing opportunity for those seeking to enter the beauty industry.

Building on the Momentum in Phoenix

The early success of Pure Glow’s Phoenix location sets a strong precedent for future franchise openings. As Pure Glow expands into new markets, prospective franchisees can look to Phoenix as a model for what to expect when launching their own studio. With its luxurious design, high-quality service, and health-conscious approach, Pure Glow offers a franchise opportunity that stands out in a crowded beauty market.

Interested in Becoming a Pure Glow Franchisee?

The response from Phoenix clients highlights Pure Glow’s ability to build a loyal customer base by offering an exceptional experience. As Pure Glow expands, potential franchisees have the chance to introduce this unique tanning experience to new communities. For more information on Pure Glow’s franchise opportunities and to learn how you can bring this innovative, health-focused brand to your area, visit our Franchise Development page.