A Decade of Pure Glow

For 10 years, Pure Glow has been elevating the traditional spay tan with our signature hand-applied airbrush technique and tanning formula that offers a flawless, natural-looking tan.  Since our founding, we’ve grown into a brand that’s redefined what it means to go sunless—with transparency, care, and results that leave you glowing. 

Reflecting on 10 Glowing Years

Before starting Pure Glow, we set out to transform the spray tan experience, addressing the challenges of conventional tanning with innovation and care. From the drying nature and inconsistent tones of traditional spray tans to concerns about ingredients and aftercare, we knew there was a better way. 

At Pure Glow, we perfected the art of sunless tanning with a premium formula that mimics your skin’s natural tan. Our hand-applied airbrush technique provides long-lasting, streak-free coverage that feels as healthy as it looks. Each tan is designed to enhance your natural beauty, leaving you with a glowing, sun-kissed complexion that fades evenly and beautifully.

Glowing and Growing

Over the past decade, we’ve grown from a single vision into a nationwide presence, with studios in Boston’s Back Bay, Seaport, and Wellesley neighborhoods, as well as Phoenix, AZ. And the glow is spreading! We’re thrilled to announce the opening of our newest franchise locations in Dallas and Detroit, expanding Pure Glow’s mission to bring healthy, natural tans to more communities. 

Our growth is a testament to the trust and loyalty of our clients and the passion of our team, who have embraced the art of sunless tanning as more than just a service—it’s an experience. From start to finish, we’re dedicated to making sure every detail is perfect, guiding you through color selection, application, and aftercare to ensure your tan is flawless every time.

Celebrate With Us!

To mark this milestone, we’re offering a special 10-session anniversary package as a thank-you to everyone who’s been part of our journey. It’s our way of celebrating not only the past 10 years but also the glowing future ahead. 10 session packages are available for purchase in studio or online.  Visit a location page for pricing details and offer information.

Thank you for making Pure Glow what it is today. Here’s to continuing to glow and grow together!